Scale Biz

P&L & Business Analytics

Every ruble from gross sales
to net profit — explained.

WB gives you a gross number and a vague "deductions" line. Scale Biz breaks every layer open — commission, logistics, warehouse, penalties, your cost of goods, operating expenses — so you see exactly where your money goes and what your business actually earns.

Profit Waterfall

See where every ruble of revenue actually ends up.

Scale Biz builds a full profit waterfall for any time period — weekly, monthly, or custom. See gross sales, each WB deduction itemized, your cost of goods, operating expenses, and your final net profit in a single view.

  • Gross sales → Net to bank → Gross profit → Net profit
  • Every WB deduction on its own line: commission, logistics, warehouse, penalties
  • Your supplier COGs subtracted at the product level
  • Operating expenses tracked separately from WB costs
  • Compare any period: week, month, quarter, custom

Profit Waterfall · March 2026

Gross Sales11,438,200 ₽
WB Commission−1,715,730 ₽
Logistics−1,143,820 ₽
Warehouse−457,528 ₽
Penalties−0 ₽
Net to Bank8,121,122 ₽
Cost of Goods−4,800,000 ₽
Gross Profit3,321,122 ₽
Operating Exp.−480,000 ₽
Net Profit2,841,122 ₽
Net profit margin24.8%

Per-Product Clarity

Know exactly which SKU is making money — and which is bleeding it.

Enter your supplier cost for each SKU. Scale Biz calculates the real margin for every product after WB commission, logistics, warehouse fees, and your cost of goods. One view tells you which to scale, reprice, or cut.

  • Margin % per SKU — not blended across your catalog
  • Profit per unit after every cost layer
  • Variants tracked separately (size, color, bundle)
  • COGs updated automatically when a new supplier order arrives
  • Restock alerts based on real sales velocity, not static thresholds
T

Toilet Brush Contactless

SKU 490981561 · 90 units in WB · 186 ₽/unit

31%

margin

V

Vacuum Bags 20×30cm

SKU 720194459 · 67 units in WB · 143 ₽/unit

27%

margin

V

Vacuum Bags 15×20cm

SKU 720194458 · 15 units in WB · 112 ₽/unit

22%

margin

C

Compact Vacuum Sealer

SKU 490982999 · 12 units in WB · −28 ₽/unit

-4%

margin

Business Health Score

82/100
Profit margins88
Revenue growth79
Stock health71
Ad efficiency85
Cash position90

+14%

Revenue forecast

next 30 days

31%

Best margin SKU

Toilet Brush

19%

Avg margin

catalog-wide

Business Intelligence

Know where your business is headed — not just where it's been.

Scale Biz's BI module goes beyond reporting. Health Score, KPI tracking, revenue forecasting, and competitor monitoring give you a forward-looking view so you can act before problems become crises.

  • Business Health Score: composite metric across margin, growth, stock health
  • KPI dashboard with trend lines over time
  • Revenue and profit forecasting based on trend extrapolation
  • Competitor price and rank tracking on WB
  • Alerts when metrics trend in the wrong direction